Chivas Regal and Arsenal have strengthened their partnership with a new initiative that brings together food, football, and community to mark the club’s final home game of the season.

As part of their multi-year global partnership, Chivas Regal has teamed up with local favourite Willy’s Pies to create a limited-edition whisky-infused pie, served at the Emirates Stadium this Sunday during Arsenal’s match against Newcastle United.

The pie features slow-braised beef brisket, caramelised shallots deglazed in Chivas Regal 12-Year-Old Scotch, Isle of Mull cheddar, and rich gravy, all encased in buttery puff pastry and finished with gold dust. The first 200 adult fans on Club Level who purchase a pie will also receive a complimentary Orange Chivas Highball.

The collaboration also includes the launch of 'Pies and Punchlines', a new digital series fronted by comedian and Arsenal supporter Mo Gilligan. The first episode, available from May 22, will include interviews with players Kai Havertz, Mikel Merino and Leandro Trossard, offering a more personal look at life behind the scenes, from matchday routines to post-match changing room stories.

Chivas Regal’s involvement is part of a broader campaign to engage directly with Arsenal’s fanbase and give back to the local community. All proceeds from online sales of the pie, which will be available for a limited time via Willy’s Pies website, will be reinvested into community initiatives.

Supporters can visit Willy's Pies' website and Chivas Regal’s official channels to learn more about the collaboration, watch the full content series, and order the limited-edition pie.

Take a closer look at the campaign below.