Louis Vuitton have officially been announced as Real Madrid's fashion partner.

The multi-year deal confirms rumours that emerged earlier this year, bringing football and fashion together like never before. It sees the Parisian fashion house take over from Italian luxury brand Zegna, who had dressed Los Blancos from 2022.

With the partnership, of course, comes a collection designed by men's creative director and cultural icon Pharrell Williams, set to be worn by both the men's and women's first teams. Included is a range of tailored and ready-to-wear pieces, alongside bespoke luggage and accessories, all shaped by the club's unmistakable identity.

This is a deal that felt inevitable. Though Louis Vuitton have long been collaborators with the football world — crafting cases for both the World Cup and Ballon d'Or — their recent work under Pharrell has seen them become more tapped into the beautiful game, from boot-like trainers to luxury items inspired by kits and training wear.

Then add Jude Bellingham into the mix, who became an official ‘Friend of the House’ last year, and an agreement to dress football's luxury club only makes sense. It marks the beginning of the most groundbreaking partnerships the game has seen, arriving with the motto “Victory Travels in Louis Vuitton.”⁠

Unlike other football and fashion-based collaborators, such as Off-White and AC Milan, this exclusive collection will not be available to the public.